#brandpsyche
new on the blog
the latest in brand psychology, business strategy and mindset management
Linear marketing funnels are on their way out. Not because they don’t work, the success has been proven. But because consumers have grown smarter. Turns out, there is a better way.
Not sure who your ideal customer is? Let your brand archetype help you align with a target audience that will become raving, paying super fans.
Learn about the subtle language tweaks that can make your brand messages resonate on a subconscious level, creating an unbreakable connection with your audience.
Most small businesses don’t consider sonic branding but it’s an important element to building brand awareness.
Color psychology has become big business and for good reason. Learn how color impacts your brand’s ability to reach ideal clients.
Understanding the seven pillars of persuasion and how you can use them in your business.
Our world is constantly changing, that’s why understanding brand psychology is more important than ever.