Expert Articles on All Things Squarespace + Personal Branding
Browse our tips, tricks + hot takes on building, launching and growing your brand.
Biggest Web Design Predictions for 2025
As we approach 2025, the world of web design is gearing up for a transformative year. Trends are evolving at lightning speed, and staying ahead of them is key to building a website that stands out. Here are our top three predictions for the web design trends that will shape the future.
The Easiest Way to Optimize Your Website SEO: 3 Steps to Boost Your Visibility
Optimizing your website’s SEO may sound complex, but it doesn’t have to be! With just a few strategies, you can make your website more discoverable and help it reach your ideal audience. Here are three simple yet effective steps to get you started.
A Day in the Life of a Personal Brand Strategist + Web Designer
Have you ever wondered what it’s like to work as a personal brand strategist and web designer? Today I’m pulling back the curtain and sharing my daily routine and typical work schedule.
Top 3 Website Mistakes Personal Brands Make (And How to Fix Them)
Your personal brand website is often the first place potential clients, partners, or employers go to learn about you. It’s your digital business card and a vital tool for building credibility. However, many personal brands make critical mistakes that hurt their online presence—and they may not even realize it.
5 Must-Have Pages for a Personal Brand Website
Creating a strong personal brand website isn't just about looking good — it’s about making sure your content is structured in a way that communicates who you are, what you do, and how you can help others. Here we share the five pages every personal brand website needs to succeed.
5 Ways to Position Yourself as a Thought Leader in Your Industry
In this guide, we’ll walk you through actionable steps to become a recognized thought leader in your industry, helping you elevate your impact, influence, and authority.
A Beginner’s Guide to Squarespace: Practical Tips for Newbie Business Owners
You’ve decided to dive into Squarespace and start designing your website—congratulations! Before you start dragging and dropping, we polled our team for their top tips to help you get started in the right direction.
Squarespace vs. WordPress: Which One Is the Better Platform for Thought Leaders and Entrepreneurs?
For thought leaders and entrepreneurs, two names consistently come up in the web world: Squarespace and WordPress. But which one is better for you? We break down the pros and cons of both in this article.
The 3 Reasons Every Thought Leader Needs a Website
If you’re a thought leader without a website, you’re essentially leaving money (and opportunities) on the table. Sure, social media is great for connecting with your audience, but a website? That’s your digital business card, your online resume, and your storytelling machine all rolled into one.