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Expert Articles on All Things Squarespace + Branding

Browse our tips, tricks + hot takes on building, launching and growing your brand.

3 Quick Tips to Refresh Your Website for the New Year
Stephanie Jiroch Stephanie Jiroch

3 Quick Tips to Refresh Your Website for the New Year

As we flip the calendar to a new year, it’s the perfect time to give your website a quick refresh. Whether you’re a seasoned professional or an emerging thought leader, a polished, up-to-date website can help you amplify your impact, attract new opportunities, and set the tone for the year ahead. Here are three actionable tips to help you refresh your website in just a few hours.

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Biggest Web Design Predictions for 2025
Stephanie Jiroch Stephanie Jiroch

Biggest Web Design Predictions for 2025

As we approach 2025, the world of web design is gearing up for a transformative year. Trends are evolving at lightning speed, and staying ahead of them is key to building a website that stands out. Here are our top three predictions for the web design trends that will shape the future.

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Top 3 Website Mistakes Personal Brands Make (And How to Fix Them)
Stephanie Jiroch Stephanie Jiroch

Top 3 Website Mistakes Personal Brands Make (And How to Fix Them)

Your personal brand website is often the first place potential clients, partners, or employers go to learn about you. It’s your digital business card and a vital tool for building credibility. However, many personal brands make critical mistakes that hurt their online presence—and they may not even realize it. 

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5 Must-Have Pages for a Personal Brand Website
Stephanie Jiroch Stephanie Jiroch

5 Must-Have Pages for a Personal Brand Website

Creating a strong personal brand website isn't just about looking good — it’s about making sure your content is structured in a way that communicates who you are, what you do, and how you can help others. Here we share the five pages every personal brand website needs to succeed.

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The 3 Reasons Every Thought Leader Needs a Website
Stephanie Jiroch Stephanie Jiroch

The 3 Reasons Every Thought Leader Needs a Website

If you’re a thought leader without a website, you’re essentially leaving money (and opportunities) on the table. Sure, social media is great for connecting with your audience, but a website? That’s your digital business card, your online resume, and your storytelling machine all rolled into one.

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